Every time you change something in your product, angry users can show up. These users are engaged and they care about your product. Listening to them can help you find golden nuggets of user insight to improve your product.
Nadia Tokerud spoke about figuring out the needs of angry users and getting their feedback at ACE conference 2022.
Different kinds of changes can cause users of our products to become angry. It can be anything, as Tokerud explained: