Connected car technology will create opportunities for car manufacturers to generate post-sale profits by offering additional services and feature upgrades, as well as enhance brand loyalty through a more personalised customer experience, according to analyst Gartner.
The production of new automobiles equipped with data connectivity, either through a built-in communications module or by a tether to a mobile device, is forecast to reach 12.4 million in 2016 and increase to 61 million by 2020.
