Enterprise spending on consumer-facing generative AI tools will grow from $40 billion in 2023 to $1.3 trillion by 2032, according to a Bloomberg Intelligence analysis.
Where will companies pour those hundreds of billions? More than 80% of business leaders believe that the best bang for their gen AI buck is in chatbots for automating customer service and improving knowledge management, according to a Capgemini survey of 1,000 companies in 13 countries.
For industries across the board, a chatbot that is actually good at chatting will be a customer- and employee-experience game-changer. Here are four verticals where companies are betting the payoff will be sky-high.