In December, Slack announced the launch of their new app platform. Since then everyone and their mom has written about why this is huge for the workplace and productivity software. People commenting on Slack Platform, however, seem to pay little attention to a crucial piece of the puzzle. Botkit and Slackbot.
The medium is the message, as the half-century old adage goes. But in the world of work, the opposite is true. The message is the medium.