For most people, a trip to the spa or salon is a relaxing event, a welcome change from the grind of day to day life. They can’t see beyond the darting scissors and the foil; they don’t know what lurks behind the fleecy robes and the fragrant herbal teas. They have literally no idea how much blood, sweat, and barbicide have gone into creating that tranquil atmosphere.
And that’s the point! You may be running madly around behind the scenes, disinfectant in hand, scheduling and rescheduling, sweeping up hair (or cleaning hair out of drains), and putting out one fire after another, but all your customers perceive is a carefully crafted illusion of peace and decadence.
