When you’re fighting a verb, it’s hard to get the last word.
For the last 18 months, people have been Zooming while Microsoft would prefer them to be Teamsing.
It’s not that Teams has done badly, of course. When it’s built into Microsoft products at work, many people feel obliged to use it. Some more reluctantly than others.
Yet people refer to Zoom calls just as so many still refer to tablets as iPads. That’s annoying for a company with the size, heft and new-found love-needs of Microsoft.