In a promising partnership, Google and Priceline, an online travel agency, have joined forces to revolutionize how people plan their trips and find the perfect hotel accommodations.
By integrating Google’s artificial intelligence (AI) technology into Priceline’s platform, Reuters tells us that users will soon have access to personalized hotel suggestions and a sophisticated chatbot that functions as a personal concierge.
Next-Level Tech for Travel Planning
Martin Brodbeck, Priceline’s chief technology officer, envisions the new chatbot as a game-changer in the travel industry. “You can easily find out that in Bryant Park there’s a Christmas market that runs from early November all the way through the beginning of January when you’re actually booking your hotel,” he explained.