Google said Tuesday that it’s acquiring Pointy, makers of a platform that lets small business brick-and-mortar retailers list their in-store product inventory online. Financial terms of the deal were not disclosed.
Based in Dublin, Ireland, Pointy fits in to Google’s small business services portfolio and supports its efforts to embed more e-commerce tools throughout its search portal. Google first partnered with Pointy a few years ago, offering its functionality to local retailers looking to display product inventory data within Google search results.
