Mozilla is getting rid of ads from the Tiles that pop up when a new tab is opened in favor of promoting content discovery. In a company blog post, Darren Herman, VP of Content Services, writes that the decision came after learning that users want content – not ads – and Mozilla will use the free spaces to help people discover new content. Of course, the change can’t happen overnight.
Mozilla will honor its current agreements with advertising partners, and end the presence of ads over the next few months.
