After years of shuffling through various names for its modern app platform, Microsoft is keeping it simple with “Windows Apps.”
The name will refer to universal apps that can run across phones, tablets, PCs, Xbox, Internet of Things, and emerging devices like HoloLens. Microsoft revealed the branding during its WinHEC hardware conference last week, Paul Thurrott reports.
As for traditional desktop software, also known as Win32 programs, Microsoft will officially refer to them as “Windows desktop applications,” so “Windows apps” and “Windows desktop apps” will be two different beasts with awfully similar names. Microsoft says it’s fully committed to supporting desktop programs in Windows 10.