WhatsApp has revealed a number of improvements to its suite of chat tools for business users at the F8 Refresh developer event.
With the pandemic meaning that more people want to chat with companies using apps such as WhatsApp, the company has outlined the improvements it plans to make to address this.
A series of updates to the WhatsApp Business API will make it quicker for businesses to exploit growing demand for chat options from customers. In fact, e-commerce businesses will soon be able to get up and running using the WhatsApp Business API in just five minutes, compared to the process taking weeks to implement previously.
