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Google gives Android developers new tools for tracking app performance

May 23, 2015

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Android developers who want to keep tabs on how their apps appear to Googles search engine got a couple of new tools on Friday.

Targeting those who participate in its App Indexing initiative, Google updated its newly renamed Search Console (formerly known as Webmaster Tools) with new reports to provide insight on how its search engine views in-app content.

The Search Analytics report provides detailed information on top queries and top app pages as well as traffic by country. It also has a comprehensive set of filters, allowing users to zero in on a specific query type or region or sort by clicks, impressions, click-through rates or positions.

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