We humans have a cognitive bias as regards our centrality to the universe. Maybe personal exceptionalism is an adaptive trait, serving to inoculate us against the omnipresent realities of doom and failure. Maybe it’s a byproduct of a consumer culture relentlessly incentivized to assure us of our own uniqueness. Either way, the entrepreneur of today may have a certain constitutional resistance to using a website builder to get their business online. Only a completely personalized and customized site could possibly accommodate dreams as expansive as yours! <cue Steve Jobs-esque chin rub>
However, if you’re just starting out and you lacked the entrepreneurial acumen to have chosen wealthy parents, hiring a professional web designer to create your singular snowflake is going to blow your budget.